This latest addition to the SevenFriday S-Series finds the young Zurich-based brand hewing tight to its industrial theme. Launching officially this week, the new SevenFriday S1/01 features an openwork dial atop a solid caseback set with an NFC chip (which IDs the watch via the firm’s app).
With a characteristic SevenFriday TV-screen shaped case, the S1\01 notably features a translucent nylon ring wrapped around the steel case. This effectively lightens the watch’s appearance a bit by visually breaking up the polish used on the bezel and sandblasted steel caseback. More importantly, the nylon exposes four metallic blue PVD structural screws, which impressively hold the watch together. Since the nylon ring is essentially a type of recyclable plastic, emblazoned on the ring is what may be first ‘recyclable’ logo I’ve seen on a wristwatch, here customized with a 7. The idea, according to the firm, is to ‘give a nod to clean industries,’ which seems like a nice idea.
While there’s a lot going on with this dial, the large blue hour hand and blue seconds indicator adjacent to the seconds disc make it simple to read the time. Both indicators feature a solid dose of blue SuperLuminova, which perfectly matches the metallic blue screws. Plus, it’s always fun for any fan of things mechanical to watch a balance wheel in action. This S1/01 places this show front and (almost) center.
Price: $1,200.
Specifications: SevenFriday S1/01
Movement: Automatic Miyota 82S5 with open balance wheel. 40-hour power reserve.
Case: 47mm x 47.6mm polished and sandblasted stainless steel with polished stainless steel bezel.30 meters water resistant
Caseback: Polished stainless steel with NFC chip embedded behind the globe. Chip allows authenticity verification via the SevenFriday Android app.
Crystal: Hardened and anti-reflective treated mineral glass.
Dial: Gun metal opaline outer plate, rhodium dial ring with luminous filled indexes, sandblasted rhodium brand plate; polished rhodium stamped grid at 9H; sandblasted rhodium “S” plate between 4-5H with metallic blue second indicator. Metallic blue hour hand and metal minute hand with SuperLuminova.
Strap: Black calf skin leather with soft touch padding and black stitching.
Water Resistance: 30 meters