CASIO PRO TREK WELCOMES NEWEST BRAND AMBASSADOR FAMILY ADVENTURE GUY AND ENDURANCE ATHLETE, CHARLES SCOTT
Free New York City Event Invites Fans to Learn How to Overcome Obstacles and Achieve Their Performance Goals
In celebration of marathon week in New York City, on Wednesday, October 30 2013, Casio PRO TREK will formally introduce its newest brand ambassador at the G-Shock store in Soho. Endurance athlete Charles Scott will share anecdotes from his memoir Rising Son, unveil experiences of helping guide physically-challenged athletes to compete at the highest level, and offer racing and training tips for runners, especially those participating in the New York City Marathon on November 3, 2013. The event is open to the public, and fans will learn how to overcome obstacles and achieve their performance goals. Refreshments will be served, but space is limited, so guests are encouraged to RSVP using the event’s Facebook page.
All attendees will be entered to win the ultimate accessory for adventure seekers and outdoor enthusiasts alike, the Pro Trek PRW3000-1 timepiece. The new PRW3000-1 features Casio’s next-generation Triple Sensor Version 3 engine, which has a downsized direction sensor and pressure sensor for altimeter/barometer, compass and thermometer readings.
About:
National Geographic-featured adventurer Charles Scott, also known as The Family Adventure Guy, has traveled the world doing endurance challenges for charitable causes with his two young children. A 12-time marathoner and six-time IRONMAN, Scott is fresh off a 1,700-mile bicycle trek, with his children Sho (age 12) and Saya (age 6), which followed the route of legendary explorers Lewis and Clark. He is the author of the book Rising Son: A Father and Son’s Bike Adventure across Japan about cycling the length of Japan over 67 days with his son. He has spoken at the World Bank, Harvard Business School, Yale School of Management, Vistage International CEO groups, and many other conferences.
Media Opps: –Interviews with Casio representatives
-Interviews with Charles Scott
-Footage of Charles’ Scott’s speech
When:
Wednesday, October 30, 2013
6:30-8:30PM
Where: G-Shock Soho Store
454 West Broadway
New York, NY 10012